Diesel vehicle sales in the luxury segment have plummeted, while electric vehicle adoption by the wealthy has surged. Diesel's share of luxury vehicle sales dropped to 35% in 2020 from 80% in 2018, as electric vehicles accounted for 6% of the market. Affluent buyers, who can install charging points at home or work, are driving demand for luxury EVs. Car makers like BMW, Audi, and Mercedes are surprised by the strong demand for EVs in a country with limited charging infrastructure. As diesel sales decline, luxury carmakers are focusing on petrol and electric vehicles.
