The Pop-Tarts Bowl expects to resurrect its mascot for more bowl game shenanigans
You can toast a Pop-Tarts Bowl mascot, but you can’t keep it down for good.
After the roaring success of last week’s Pop-Tarts Bowl, Kellanova chief marketing officer Julie Bowerman hinted to The Wall Street Journal that the beloved Pop-Tarts Bowl mascot will return for another run this December.
“I can pretty convincingly tell you that won’t be the last time that you see our mascot come to life,” Bowerman said in an interview.
From the mascot’s hysterical entrance to becoming an instant meme and being cooked up for the Kansas State Wildcats, the Pop-Tarts Bowl mascot captured the imaginations of everyone online during its wild debut.
Thankfully, it doesn’t sound like the Pop-Tarts Bowl mascot will stay in the toaster for long. We’ll eagerly await its return, and we’ll sure hope the Pop-Tarts Bowl shenanigans will be even wackier next bowl game season.
Rest easy, Pop-Tarts Bowl mascot. We’ll see you soon.