Elon Musk May Finally Face Consequences for Wrecking Twitter

Elon Musk may be held accountable for X (formerly Twitter) devolving into a hellscape. The European Commission on Monday opened multiple investigations into the platform under the bloc’s new social media law.

The Digital Services Act went into effect in Europe in late August. The sweeping new rulebook aims to create safer online environments: Digital platforms are required to prevent and remove posts that contain illegal goods, services, or content. Targeted ads based on sexual orientation, religion, ethnicity, or political beliefs are prohibited, and ads targeting children are heavily restricted.

“We now have clear rules, ex-ante obligations, strong oversight, speedy enforcement and deterrent sanctions and we will make full use of our toolbox to protect our citizens and democracies,” EU Internal Market Commissioner Thierry Breton told Politico.

The infringement proceedings into X are the commission’s first ever under the DSA. The four probes will look at whether the platform violated rules on combating illegal content and disinformation, as well as rules on transparency regarding advertising and data sharing. Investigators will also seek to determine if X misled its users when it changed its blue-check system. The check marks used to indicate that a user’s identity had been verified, but they now show that the user is paying a subscription fee in exchange for increased visibility.

The investigations do not immediately indicate wrongdoing. But if X is found culpable, the company could face fines of up to 6 percent of its global revenue.

The commission has also taken preliminary steps to investigate other major social media platforms, including Instagram, Facebook, TikTok, YouTube, and Snapchat. Investigators have requested information to see how the platforms combat illegal content and disinformation, and how they protect minors.

This isn’t the first time the European Commission has taken aim at X owner Musk. In November, the bloc froze ads on the platform, following a Media Matters report that found X has been placing ads for brands including Apple, Bravo, IBM, Oracle, and Xfinity next to posts that promote Hitler and Nazi beliefs.

Hate speech has flourished on X in the little more than a year since Musk bought the platform. The social media research group National Contagion Research Institute found that in the 12 hours after Musk bought X, use of the n-word increased almost 500 percent.

And Musk is often a major source of that hate speech and disinformation. In addition to aggressively antisemitic posts, Musk also regularly lets Nazis back on X, shares transphobic content, and spreads conspiracy theories.