French Spirits maker Pernod Ricard expects a threefold jump in its sales in the Indian market by next decade, led by macroeconomic tailwinds, favourable demographic dividend and growing premiumisation in IMFL and imported brands here. According to Pernod Ricard India MD Jean Touboul, the Indian market, currently ranked at number two globally, has the potential to become a leader in the next 10-15 years, replacing the US market, for the company.
