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Linda Yaccarino is tightening the purse strings at X, previously known as Twitter, Fortune reported on Monday.
Yaccarino told staff to be "as fiscally responsible as possible" during an all-hands meeting on Monday, Fortune's Kylie Robison reported, citing employees who attended the meeting.
The X CEO was addressing a question by an employee, who asked her what staff could do "to help offset anything that we might be seeing from a loss from advertisers."
X has been facing an exodus of advertisers after Elon Musk, the platform's owner, endorsed an antisemitic post on November 15.
Last week, IBM said it was pulling all its ads from the platform after a report from nonprofit Media Matters said they were being placed alongside antisemitic content.
On Monday, Musk filed what he called a "thermonuclear lawsuit" against Media Matters. Texas Attorney General Ken Paxton launched a fraud investigation into the nonprofit on the same day as well.
X has been struggling with weak ad sales after Musk acquired it.
The company recently revised its travel policy to only reimburse staff for important trips, Fortune reported, citing information from a person close to the matter.
"If you deal with contracts, if you're negotiating with anyone, just know that the pauses cause a more specific discipline and diligence as it relates to any type of spending at the company," Yaccarino said on Monday, per Fortune.
"And by all means, put your heads together to bring new revenue into the company," she added.
In July, Musk said the company was in a difficult financial position.
"We're still negative cash flow, due to ~50% drop in advertising revenue plus heavy debt load. Need to reach positive cash flow before we have the luxury of anything else," Musk wrote in a post on X.
Representatives for X did not immediately respond to a request for comment from Business Insider sent outside regular business hours.
