A press statement described the album as an exploration of "the all-too-relatable feelings of falling in love and embracing the raw emotions that you experience as a result of leading with your intuition and heart." Building upon the album's themes, McRae will launch a worldwide tour, starting on April 17 in Ireland. The European leg of the tour will run until May 22, encompassing diverse locations across the continent. The North American segment of her tour is scheduled to commence on July 5 in her hometown of Calgary, Alberta, with the specific venue details to be disclosed at a later date.