Mark Zuckerberg, the CEO of Meta, has praised India for leading the way in embracing messaging as a means of conducting business. During an event in Mumbai, he announced several new tools to enhance businesses on WhatsApp, including Meta verified badges, an expanded payments service, and WhatsApp Flows for customized experiences within chat threads. Zuckerberg highlighted the potential for banks, food delivery services, and airlines to offer services such as appointment booking, ordering, and check-ins directly through the chat platform. He also mentioned plans to roll out Meta Verified in the coming months to boost credibility and visibility for businesses.