Union Information and Broadcasting Anurag Thakur said OTT, which emerged as one of the biggest mediums during the COVID-19 time, has bridged the geographical barriers.
He said with the vanishing of boundary in OTT, the possibility of content from across the world being accepted by the pan-world audience has increased and cited the example of Korean content.
"Soft power doesn't have any boundary. The Covid-triggered lockdown had spurted the emergence of the OTT platform in a big way," he said at an awards programme here on Saturday night.
He said Bengal, the land of a visionary and poet like Rabindranath Tagore, a film icon like Satyajit Ray, a new direction giver filmmaker like Ritwik Ghatak, a new age singing sensation like Arijit Singh can win the hearts of OTT audiences in the world with new content in near future.
Thakur in this context harped on the issue of the need for any regulation on OTT content or not by the stakeholders.
"The content will be seen by family. On the issu