Back to front. BetCity upgrades its shirt deal with Vitesse, the bookie’s 3rd Eredvisie club
May 22 – Dutch online betting brand BetCity.nl, has moved its shirt sponsorship from the back of Eredivisie club SBV Vitesse Arnhem’s shirt, to the front.
The new deal makes the sportsbook, owned by Entain Plc, Vitesse’s main sponsor partner in a deal that will run until mid-2025. Vitesse becomes the third club in the Eredivisie to have BetCity as their main sponsor, following deals with FC Volendam and Fortuna Sittard.
The deal with BetCity can only last until July 1,
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