AC sales dip 15% in April as temperature falls; expected to recover in May

Unseasonal rains in north India during April-end and May beginning have put brakes on sales of cooling products such as air conditioners, refrigerators and coolers, according to industry players.

Customers have delayed the purchase of air conditioners in April and May, which are considered to be the peak season for the industry.

In April, some makers reported around a 15 per cent decline in sales in comparison to the same period a year ago.

However, manufacturers including Panasonic, Godrej and Daikin are hoping that sales for the industry will be back on track as normal summer resumes.

"This year the weather has been usually cool for April and hence we have recorded a lower growth compared to last year. We have seen many customers delay the purchase of ACs as of now," said Panasonic Life Solutions India Business Head, Air Conditioners Group, Gaurav Sah.

However, he also added: "It's a long summer ahead and we are hoping that sales will catch up."

According to Consumer Electronic