I’M A Celebrity viewers called out Paul Burrell within seconds of him appearing on screens in the show’s opening episode.
Fans of the ITV smash pointed out an ‘annoying’ habit, just moments into Princess Diana’s ‘rock’ opening his mouth.
They took to social media to point out that it took Paul, 64, mere minutes to mention the late Royal in his intro video.
He said in his VT: “Most people will know me from being a footman to HM and butler to Diana Princess of Wales“
And that was all the ammunition some fans of I’m A Celeb needed to vent on twitter.
One wrote: “Paul Burrell mentions Diana yet again to remind us. WE KNOW.”
A second said: “It took Paul Burrell approximately 0.55 seconds before he mentioned Diana.”
A third fumed: “Oh was Paul Burrell Princess Diana’s butler??? He never mentioned it!”
“Paul Burrell is back because it’s what Diana would have wanted……” joked a fourth.
And a fifth ranted: “It took less than 10 seconds for Paul Burrell to namedrop the Queen and Princess Diana.”
The former butler looked like he was in a lot of pain as he screamed in fear during his first trial, Hell Holes.
He faced the trial with Shaun Ryder and Janice Dickinson.
Paul was seen making a number of noises as he plunged his hand into a hole filled with serpents.
He was trying to find a key in order to win a meal for his first night in camp.
But poor Paul looked in pain as he shouted to fellow campmates Shaun and Janice, “It’s biting me!”
All three of them managed to earn their stars, however, despite the trauma.
The scene remined fans of the first time the former royal butler was on I’m A Celebrity before.
Princess Di’s right hand man appeared on the show back in 2004.
Few can forget Paul’s meltdown as he gurned his way through the Bushtucker Trials, when he tried to grab meal tokens from inside holes filled with rats and bugs.
