Amanda Coleman hails ‘most successful’ Black Friday ever after 50% upturn
Jewellery designer Amanda Coleman has revealed a 50% increase on like-for-like sales during Black Friday compared with 2021, her “most successful ever”.
The most popular design – outselling everything else – was the newly released Robin Redbreast collection, consisting of stud earrings and a pendant necklace.
Coleman said: “it’s been an extraordinary time in terms of sales. It has completely outstripped all my expectations. Most customers made multiple item purchases and my more unusual statement pieces, such as the ‘Snake in the Tree’ earrings also proved highly popular.
“We are now incredibly busy in the workshop, hand-making all the orders – and I couldn’t be more grateful.”