JUST as I was starting to regain hope that expensive products may be worth their price point, Kourtney Kardashian “pooshed” me in the face.
After using the wellness mogul’s Poosh x AlkaGlam Carbon Purifying Facial Mist for a disturbingly short amount of time, I’m all out of the $95 water.
Between launching her new supplemental gummy line Lemme to collaborating on a detox smoothie with Erewhon, Kourtney seems to be high on a health kick, releasing products like no other.
The 43-year-old businesswoman continues to dominate the wholistic market as the picture-perfect symbol of wellness.
But the same can’t be said for the one skincare product she’s come out with.
The Poosh x AlkaGlam Carbon Purifying Facial Mist robbed me of my weekly grocery money before the mineral-saturated spray could even work its supposed magic on my skin.
When I received the product on September 20th, my expectations were already low, but I tried to keep my hopes high.
To me, an expensive face mist branded by an expensive celebrity doesn’t scream “must-have.”
However, I was willing to give it a shot because the ingredient benefits intrigued me.
Each bottle contains dobi beads, “an exclusive mineral blend of pulverized crystals, and soothing powdered minerals,” resulting in a combination of 52 toners in one.
Zinc, magnesium, and maifan stone are all included, but the product’s patented technology also utilizes activated carbon and kaolin soil to convert the distilled water into the mineral-heavy mist it is.
According to the website, this toner treatment will “aid with acne-prone skin, fine lines, and wrinkles.”
The Carbon Purifying Mist is said to last 12 months, which is meant to justify the chunk of money you spend upfront.
The idea is that since it lasts a year, you’re only spending 26 cents a day to take care of your skin.
Before the first spritz, you have some work to do.
If you thought the minerals came pre-activated, you’re wrong.
A set of instructions and two mini bottles of water come with the product, and if you ignore them you’re just spraying your face with air.
First, you’re supposed to pour one little vial labeled “starter water” into the spray bottle and then dump it out immediately.
Then, you pour the other vial of water in, wait a minute, shake the bottle, and then spray.
From the moment I activated the minerals, I was spraying my face every morning and night.
It was about a month before I squeezed out the last spritz.
At first, I was confused and thought the spray bottle broke.
But then I remembered Kourtney wanted to turn her skincare product into a home ec project.
You’d think that after spending so much on a mineral mist, the water they give you would last a little more than a fraction of the year – at least.
The most frustrating part is that now I’m not sure what to do with the empty and ineffective product that’s worth about five loads of laundry.
What isn’t clear is whether or not I should be using a specific kind of water to refill the bottle.
How do I know if my tap water won’t compromise the integrity of the minerals?
The small vials of “special” water that came in the Poosh package were specifically labeled as if they weren’t straight from the tap.
So, if I pour tap water in will the mist “de-purify”?
If that’s the case, then what’s felt like just a splash in the face with water definitely won’t do anything for my skin.
On the other hand, I could buy “pure water” and use that to refill my mist.
But since I already paid so much, I don’t necessarily want to spend any more, even if it is just a couple of bucks.
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A light spritz to the face shouldn’t be such a hassle, especially when the only sensation you get is from saying you have a product Kourtney Kardashian-branded.
And is that even worth $95?
