Rihanna to headline the Super Bowl halftime show
Rihanna will be the “Only Girl” at the Super Bowl halftime show.
The “Umbrella” singer announced her new gig Sunday, sharing a photo on social media of a hand holding a football in the air that was then retweeted by the NFL and Roc Nation, which has a long-term deal with the NFL to “advise” on the halftime show performer.
“Rihanna is a generational talent, a woman of humble beginnings who has surpassed expectations at every turn,” Roc Nation founder Jay-Z said in a statement. “A person born on the small island of Barbados who became one of the most prominent artists ever. Self-made in business and entertainment.”
Seth Dudowsky, who oversees music at the NFL, also called her a “once-in-a-generation artist who has been a cultural force throughout her career.”
With week 3 of the NFL underway, Super Bowl 2023 is still almost five months out but the headlining gig was already cause for rampant rumor-mongering.
Taylor Swift, who has a new album due out in October, was the talk of the town late last week, but reportedly passed until she rerecords all of her albums to get out from under the control of former manager Scooter Braun.
The “Shut Up and Drive” singer was previously offered the stage at the 2020 championship, but turned down the job in support of Colin Kaepernick.
“I just couldn’t be a sellout, I couldn’t be an enabler,” she told Vogue in October 2019. “There’s things within that organization that I do not agree with at all, and I was not about to go and be of service to them in any way.”
Super Bowl LVII is scheduled to be played on Feb. 12 at State Farm Stadium in Glendale, Ariz.
Last season’s final game was headlined by Snoop Dogg, Dr. Dre, Eminem, Mary J. Blige, Kendrick Lamar and 50 Cent at SoFi Stadium.
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