Apple is making it easier to distribute subscription podcasts
Apple is making it easier for podcasters to get their subscription shows onto its platform. Creators on select podcast distribution platforms like Acast and Libsyn will soon be able to automatically upload their premium shows onto the Apple Podcasts app instead of having to publish it episode by episode through Apple’s platform.
Currently, those who offer subscription shows through the Apple Podcasters Program need to publish episodes through Apple Podcast Connect. The company says that its new Delegated Delivery system will allow creators to skip that extra step and publish shows on Apple directly from their host’s dashboard. In addition to Acast and Libsyn, the initial group of partner hosts includes Buzzsprout, Omny Studio, RSS.com,...