Luxury accessories brand Oroton has just announced the appointment of new CEO, Jenny Child, who is taking over from David Kesby.
Child was previously partner at McKinsey and Co, where she worked for 14 years partnering with retail and consumer companies in Australia, New Zealand and the US to transform their businesses and accelerate their growth.
“I’m thrilled to be joining Oroton. What David, [creative director] Sophie [Holt] and the team have done in the last few years to refresh the relationship with consumers and plant new seeds in the business is truly impressive,” said Child
“The momentum in the business plus today’s digital tailwinds mean that we have a fantastic opportunity ahead of us, and I’m excited to be part of shaping Oroton’s next era of growth.”
Kesby will leave his position at Oroton in October “as a friend of the brand and leadership team”, according to a statement.
Kesby spearheaded Oroton’s recent transformation, which took place shortly after the business emerged out of voluntary administration four years ago. Under his leadership, Oroton expanded into luxury apparel, which was showcased at Afterpay Australian Fashion Week and is now available on international sites including Net-a-Porter. The business achieved 20 per cent LFL growth over FY21 and its online channel now represents more than 25 per cent of total revenue.
“I was pleased to join Oroton under the ownership of Will Vicars in 2018 with a directive to rebuild the team, modernise technology and infrastructure and shift this iconic brand to an agile business with an innovative culture and a focus on the customer. I am proud of the critical foundation work we have achieved and am leaving the business with a positive legacy and elevated trajectory,” said Kesby.
“With a progressive digital growth strategy in place, I knew it was the right time for me to suggest a baton change. I look forward to the continued success of Oroton under Jenny’s stewardship.”
Owner Will Vicars also thanked Kesby for his work at Oroton and welcomed on board Child as CEO.
“Oroton is at a pivotal moment in its future, and to David’s credit, the business is well prepared to step into a new era. David reengineered Oroton from a difficult place to what it is now; a well-oiled and rebuilt team. He did this faster than we had expected and the company now looks forward to aggressively accelerating its online and international presence,” said Vicars.
“With the appointment of Jenny Child into the CEO role, I am confident she will drive results to project the brand forward in today’s disruptive and fast-changing consumer environment. During this period of accelerating Oroton’s transformation, the Board and I believe Jenny is the ideal incoming CEO to lead Oroton’s next chapter of growth and success.”
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