The former vice president’s new report on sustainability trends shows a huge growth in sustainable investments—but also finds big risks that could hamper continued progress.
Hundreds of companies have recently pledged to reach “net zero” by the middle of the century, meaning that they’ll try to reduce their greenhouse gas emissions to zero, and any remaining will be offset by planting trees, sucking carbon from the atmosphere, or other ways to capture CO2. But there’s a very real risk that some net zero goals could be greenwashing, says a new sustainability trends report from Generation Investment Management, the financial services and investment management fund cofounded by Al Gore.
