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Amazon Prime Day 2021 begins tomorrow Monday, June 21, but that isn't stopping Amazon and competing retailers from shelling out early deals.
We've collected and highlighted the best Prime Day deals available now ahead of the big event. We've found deep discounts on popular products like Apple AirPods and Amazon Echo devices. You will also find answers to frequently asked questions about the sale.
The Insider Reviews team is routinely adding new deals, namely Amazon's limited-time Lightning deals, to this article that they've found and properly vetted. Revisit this article often ahead of and during Amazon Prime Day 2021.
As it has been for years, Amazon Prime Day will be a 48-hour sale that begins on Monday, June 21, and ends Tuesday, June 22. This Amazon Prime subscriber-only sale is one of the many perks of a Prime membership.
Some deals, like Amazon's early Audible and Prime Music Unlimited promotions, offer really solid savings that are unlikely to get any better on Prime Day itself.
However, as a rule of thumb, most sales during Amazon Prime Day itself are generally better than the early discounts we're seeing now. If you can't wait or don't think you'll be able to camp out short-lived Lightning Deals during the sale, we've highlighted the best deals available above.
The deals we see during Amazon Prime Day usually match or come close to discounts we see during Black Friday and Cyber Monday. For Amazon brands like Echo, Ring, Eero, Kindle, and Fire, it'll be the best time of year to shop, with many products hitting all-time lows.
We also expect to see brands like Apple, Instant Pot, Shark, JBL, Eufy, and iRobot offering solid deals during the event too, across multiple retailers. In fact, many of these aforementioned retailers already have sales in play.
Be prepared to act fast, though: the best deals will generally be short-lived and limited in stock.
Amazon Prime Day has historically been one of the best times outside of Black Friday and Cyber Monday to shop for tech and home goods. We expect to see deals on Alexa smart speakers, Kindle E-readers, video doorbells, Instant Pots, vacuums, Bluetooth speakers, and laptops.
Though Prime Day is an Amazon deal event, other retailers turn up to offer discounts and match prices, too. Walmart, Target, Best Buy, and Kohl's are the few stores with confirmed sales during June 21 and 22, and we expect other stores to hold sales too.
These alternative options may be better to shop if you don't have an Amazon Prime account, though first-timers can get their first 30 days free.
Read more about how the Insider Reviews team evaluates deals and why you should trust us.
