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Good morning. It’s V Day in Britain: The first national rollout of a clinically tested COVID-19 vaccine is underway. The markets’ reaction? A big fat yawn.
Pfizer, one of the makers of the vaccine, is flat in pre-market trading. Elsewhere, the bourses in Europe and Asia are mostly lower, as are U.S. futures.
Let’s check in on what’s happening.
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Would you rather live in a country with high sovereign debt, but low household debt? Or, the other way around—a place of low national debt, but highly indebted households?
From the 1980s until about a decade ago, household debt in the U.S. hit a crazy extreme. Just as the housing bubble was reaching its peak, U.S. household debt was reaching 130% of disposable income. The bubble popped, and Americans grew more thrifty.
Something similar has happened in the aftermath of COVID: household debt has fallen precipitously as today’s chart, courtesy of Morgan Stanley, shows.
“One unique feature of the current recession,” writes Lisa Shalett, chief investment officer at Morgan Stanley Wealth Management, “is that rather than consumers tapping their credit cards, they have paid down debt, especially relative to disposable income and net worth. In fact, current readings are the lowest since the late 1980s and nearly 50 percentage points lower than during the worst points of the Global Financial Crisis.”
“This suggests that a vaccine rollout could easily unleash pent up demand for consumer services,” she continues.
That would bode well for some of the more beaten-down investment sectors in the year ahead. Those would include travel and leisure, plus energy and finance as people book travel, dine out and begin to move around again.
This explains much of the thinking around why value stocks (banks and energy, in particular) are booming in recent weeks.
To borrow a term from the worlds of VC and private equity, American households have plenty of dry powder as we head into 2021.
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Have a nice day, everyone. I’ll see you here tomorrow.
Bernhard Warner
@BernhardWarner
Bernhard.Warner@Fortune.com
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