The entirely virtual DC FanDome event received 22 million views in 24 hours; the event showed off upcoming movies, video games, and other projects.
The entirely virtual DC FanDome event received 22 million views in 24 hours. First announced in June, the event took place on August 22. The free, virtual experience allowed fans from all over the world to tune in for the latest announcements, trailers, and interviews from the DC Universe. Panels discussed DCEU movies, Arrowverse shows, and even new video games. The event was also packed with celebrity guests and creators. Some of the most exciting parts included brand new trailers for the Snyder Cut of Justice League and a first look at The Batman.
DC announced some very impressive stats about the successful event, which included a total of 22 million viewers around the world, with over 220 countries and territories tuning in. DC also announced that there were 150 million views of trailers released during the event, and the event dominated YouTube and Twitter trends both during and after the broadcast.
DC FanDome and related content also trended in 83 markets on YouTube and 53 markets on Twitter. The event was available across the world in nine languages: Portuguese, Traditional Chinese, English, French, German, Italian, Japanese, Korean, and Spanish. It included a global presence with 14 hosts from 13 different countries. Overall, fan reactions from all over the world were overwhelmingly positive, with a 99 percent positive social sentiment.
The DC FanDome event seems like a huge success for the company. It did everything it set out to: getting announcements out there and hyping up millions of fans for upcoming projects. Things to look forward to are particularly important these days. With the success of virtual venues like DC FanDome and Comic-Con@Home, and the upcoming, entirely virtual New York Comic-Con, this might become the norm moving forward in a coronavirus world. Other studios and companies should take notes.
Source: DC
