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This burger is the one thing that Americans should order at McDonald's in South Korea

Kate Taylor/Business Insider

  • I recently visited McDonald's while on a trip to Seoul, South Korea. 
  • The bulgogi burger was the best item I tried on McDonald's South Korean menu. 
  • In some ways, the bulgogi burger reminded me of the iconic Big Mac. It's a compact burger, without too many toppings, that packs a punch thanks to its distinctive flavor.
  • Visit Business Insider's homepage for more stories.

Some people might scoff at the idea of visiting American fast-food giant McDonald's while in South Korea, a country with an abundance of cheap, delicious food. 

But, I would argue that visiting McDonald's restaurants around the world offers a unique look into how the fast-food chain tweaks its menu to match local tastes. 

Overall, my recent trips to McDonald's locations in Seoul were a bit of a disappointment. The mozzarella stick-topped burger was a downright nightmare, while other aspects of the chain simply reminded me of the US. 

However, if you're a fast-food fan visiting McDonald's in South Korea, there is one menu item I would recommend you order. McDonald's bulgogi burger is the perfect example of how the chain has adapted the menu to win over locals — and a pretty tasty example at that. 

My first taste of the bulgogi burger was in the form of the egg bulgogi burger.

Kate Taylor/Business Insider

Read more: I went to McDonald's in South Korea and discovered why it's a worthy destination for any fast-food-obsessed American visiting the country



The burger, which was about the size of a Big Mac, is made with pork and flavored with a sweet sauce. First created by McDonald's to win over Korean customers, the bulgogi burger has become an iconic menu staple in South Korea.

Kate Taylor/Business Insider

The thin patty was richer and softer than a classic McDonald's beef patty you would get back in the US, with an almost velvety texture. It was covered in a goopy, sweet sauce.

Kate Taylor/Business Insider

See the rest of the story at Business Insider

See Also:

SEE ALSO: I've been in Korea for 10 days and have already been to KFC 3 times. Here's what makes it so special here compared to the US.

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