First trailer for Dolemite Is My Name pays tribute to a blaxploitation legend

Eddie Murphy is all pimped out and ready to rid his community of evildoers in the first trailer for the comic biopic, Dolemite Is My Name. It's Director Craig Brewer's tribute to Rudy Ray Moore, a singer, dancer, and comedian in the 1960s and 1970s who went on to make a classic of blaxploitation film. (NB: The trailer is not entirely safe for workplace viewing.)

Moore claimed he got the idea for the Dolemite character while working in a Hollywood record store, where one of the locals used to tell obscene tall tales about a man named Dolemite. Moore adapted the persona into his act and released three albums of his frequently raunchy material accompanied by jazz and R&B musicians. Because of his delivery style (which typically involved rhyming lyrics), Moore is often called the "Godfather of Rap." (Snoop Dogg, who has a cameo in the biopic, has said, "Without Rudy Ray Moore, there would be no Snoop Dogg, and that's for real.")

Moore slowly built up a cult following, despite the fact that his albums (including the cover art) were much too vulgar to be publicly displayed in record stores. With the rise of "blaxploitation" films in the early 1970s, Moore saw an opportunity to bring the character Dolemite to the moviegoing masses. He financed his first film himself with royalties from his record sales. The result was the instant blaxploitation classic Dolemite, released in 1975, about "the ultimate ghetto hero" in the tradition of Shaft. Dolemite knew kung-fu, was a sharp dresser, was known for his sexual prowess, and was committed to ridding his neighborhood of criminal influences. The film's success spawned several sequels, although Moore's material never really made it to the mainstream.