Raheem Sterling could sign mega £100m boot deal with Nike Air Jordan as Man City star is eyed for lucrative sponsorship
RAHEEM STERLING could sign a monster £100million boot deal with Nike Air Jordan with the England star eyed for a lucrative sponsorship.
Jordan brand are hoping to take on Nike and adidas having broken into the football market just a year ago.
Sterling, 23, could become one of the first players to wear Jordan – a subsidiary of Nike – football boots.
Jordan only broke into football around a year ago, taking on the branding of Paris Saint-Germain’s kit.
Now they are set to table one of the most lucrative boot deals in the world to lure Sterling into signing with them.
The figure is a proposed £100m, but is subject to change based on the number of years they offer.
FROM NBA TO THE PREM?
Jordan are a major player in basketball, with some of the biggest names in NBA signed up with legend Michael Jordan’s own brand, established in 1984.
They also have deals in baseball’s MLB and even in music circles.
But their recent foray into football appears to be gathering pace as they chase one of the biggest names in the sport.
Sterling already has sponsorship deals with EA Sports and Microsoft – and is being chased by H&M and Gillette too.
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The England and Manchester City star is already being seen as one of the most marketable names in football.
Sterling recently put pen to paper on a new long-term contract at the Etihad, committing his future to the Premier League champions until at least 2023.
Now the 51-cap Three Lions international could become the face of Jordan as they look to battle footballing powerhouses adidas, boasting the likes of Lionel Messi on their books and Cristiano Ronaldo’s adidas.