WeChat Is Watching - Issue 73: Play
It’s 9 a.m. on a typical morning in Chengdu and I’m awakened by the sound of my phone alarm. The phone is in my study, connected to my bedroom by sliding doors. I turn off the alarm, pick up my phone, and, like millions of people in China, the first thing I do is check my WeChat. At 9:07, I send my first message of the day.
WeChat, the brainchild of Tencent—one of China’s big three tech giants—is often referred to in the West as a social media app, something equivalent to Facebook or WhatsApp, but that’s to undersell it. WeChat has over 1 billion active users. In China, people don’t refer to it as a social media platform but rather as a social ecosystem. The features are seemingly endless. Beyond the typical social media functions of messaging and a Twitter-style feed called “friend circle,” it can be used to make payments for almost anything. Because developers can slot their apps directly into WeChat and tie them into the social and payment functions, it acts like a very sleek and efficient operating system. If it wasn’t for the fact that I grew up in London and use a VPN to…
Read More…