'Buy book-win library' campaign by Kolkata Book Fair
To foster reading habits among the people, the 43rd International Kolkata Book Fair will gift designer book shelf along with books worth Rs 1 lakh to each of the four lottery winners on the last day of the 11-day fair on February 10.
"We want to increase book reading habit among the public as e-books and smart phones are posing a challenge to the printed word," Tridib Chatterjee, General Secretary of the organisers Publishers & Booksellers Guild, told a press meet here Monday.
"The initiative - 'Buy Books and win a Book Library' - is aimed at increasing reading book habit among the people. A lottery among the visitors will be held on the last day of the fair. Its four winners will be given a designer book shelf filled with titles chosen by them," he said.
The titles can be anything - stories, poems, fictions, essays, travel-related literature and even text books.
Chatterjee said 26 countries from across the world will be attending the International Kolkata Book Fair .