Denon DJ’s new four-channel standalone unit shows commitment to battling Pioneer DJ
Denon DJ has announced a new four-channel standalone DJ unit called the Prime 4. It’s the first standalone unit with the ability to play four decks of tracks using only two platters, which is something DJs have wanted for some time. This not only makes the Prime 4 unique, but it hammers home that Denon DJ is sniping at Pioneer DJ’s stranglehold on the DJ tech market.
Pioneer DJ’s equipment has long been the uncontested standard used by the industry. It’s requested by most DJs, which means many clubs, audio rental companies, festivals, and more can justify buying the pricey Pioneer DJ gear. In 2017, Denon DJ introduced the Prime series with a CDJ that looked to reclaim a chunk of the pro market. Among its performance features, there was a...