Ticket to ride
Cargo, the miniature convenience store found inside Uber vehicles that sells candy bars and breath mints to passengers, is now entering a new arena: digital sales. The company said Wednesday that it's partnered with SeatGeek to offer Uber riders deals on digital tickets to concerts and sporting events; the move marks Cargo's first expansion beyond the sales of physical goods.
Passengers will have to use their mobile phones and enter a unique code found inside the Uber vehicle to save money on tickets, the company said. Cargo's business model revolves around turning what some Uber drivers already offer for free mints, candy into a side hustle to earn extra cash. A typical Cargo box includes items such as Rice Krispies Treats, Pringles, Advil, stain removal napkins and Extra spearmint gum.