New Delhi: A few days back we learned that one of the most successful Indian entrepreneurs and IT tsars has pitched for 70-hour week and no work-life balance to boost productivity. There were numerous reactions either way. It is about the health of the company, market, economy, country, and the worker. Whatever the Indian achiever veteran might have said for the working force of India, China has a completely opposite view about the issue.
In this regard, a Chinese company, identified as Insta360, has started a campaign where it is providing cash incentives for its employees to go on dates. The company says that this campaign is aimed at promoting happiness at the workplace and address societal challenges. “It tries to boost connections and a feeling of belongingness among workers”, reports the South China Morning Post (SCMP).
Insta360, which is a tech-company based in Shezen, will pay 66 yuan, (around Rs 770) to its employees for each valid post introducing a single individual of the company on its internal dating platform.
Wait, there’s more.
Any employee who finds a match and maintains a relationship successfully for three months will get a higher reward. The company will pay 1,000 yuan (about Rs 11,650), to both partners.
The company’s campaign has witnessed tremendous participation from employees, with around 500 posts published on the forum from its launch date. Nearly 10,000 yuan as small cash rewards have been distributed for sharing profiles, reports SCMP, citing an Insta360 representative.
The campaign began three months ago but the company has not yet dispersed any dating bonuses since the beginning of the campaign.
Employees react
The campaign has evoked mixed reactions from the employees.
“My company is more eager than my mum,” quipped one of the employees.
Another question, as quoted by the report, “Does the company have any recruitment plans?”
Some social media users also requested the government to introduce such dating campaigns and even suggested that the government should introduce similar incentives.
The move is significant as currently China’s marriage and birth rates are declining since the last decade.
