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Southwest Priority Credit Card Review 2023

Our experts answer readers' credit card questions and write unbiased product reviews (here's how we assess credit cards). In some cases, we receive a commission from our partners; however, our opinions are our own. Terms apply to offers listed on this page.

The information for the following product(s) has been collected independently by Business Insider: Citi® / AAdvantage® Platinum Select® World Elite Mastercard®. The details for these products have not been reviewed or provided by the issuer.

If you can make use of the Southwest Rapid Rewards® Priority Credit Card's many benefits and perks, it's well worth the annual fee. Otherwise, have a look at other Southwest cards like the Southwest Rapid Rewards® Plus Credit Card and Southwest Rapid Rewards® Premier Credit Card, which have lower annual fees but the same elevated welcome bonus offer.

Southwest Priority Card Review: Is It the Best Credit Card for You?

When it comes to customer-friendly perks and policies, Southwest is among the most generous US airlines. The carrier allows two free checked bags, and doesn't charge a fee to change or cancel your flight. If you fly Southwest even occasionally, the Southwest Rapid Rewards® Priority Credit Card can improve your travel experience, with benefits like an annual $75 travel credit and upgraded boarding up to four times per year.

Southwest points don't expire, so even if you're not flying right away, there's no pressure to redeem your points, and the card's anniversary points and travel credit can make the Southwest Rapid Rewards® Priority Credit Card - Annual Fee annual fee worthwhile. But before you decide on this card, be sure to check out the rest of the Southwest credit cards, since the other two personal cards come with an identical bonus but lower annual fees (and fewer benefits).

We're focused here on the rewards and perks that come with each card. These cards won't be worth it if you're paying interest or late fees. When using a credit card, it's important to pay your balance in full each month, make payments on time, and only spend what you can afford to pay.

Southwest Priority Card Rewards

Southwest Priority card bonus

Right now, the Southwest Rapid Rewards® Priority Credit Card is offering Southwest Rapid Rewards® Priority Credit Card - Intro Bonus.

This welcome bonus alone is worth several round-trip flights, based on Insider's points and miles valuations.

How to earn points with the Southwest Rapid Rewards® Priority Credit Card - Product Name Only card

 Southwest Rapid Rewards® Priority Credit Card cardholders earn:

  • 3x points on Southwest purchases (including flights, inflight purchases, Southwest gift cards, and Southwest Vacations packages)
  • 2x points on Rapid Rewards hotel and car rental partner purchases (see the full list here)
  • 2x points on local transit and commuting, including rideshare (and also passenger trains, buses, taxis, limousines, rideshare, ferries, toll bridges and highways, and parking lots and garages)
  • 2x points on internet, cable, phone services, and select streaming (Apple Music, Apple TV, Disney+, ESPN+, Fubo TV, HBO Max, Hulu, Netflix, Pandora, Paramount+, Peacock, Showtime, SiriusXM, Sling, Spotify, YouTube Premium, YouTube TV, and Vudu)
  • 1 point per dollar on everything else

How to use points from the Southwest Rapid Rewards® Priority Credit Card - Product Name Only card

Southwest has a vast domestic route network that includes multiple islands in Hawaii, and the airline also flies to a number of international destinations in the Caribbean, Mexico, and Central America. 

Southwest doesn't have an award chart. Instead, the number of points required for an award flight is tied to the price of a paid ticket. When you redeem Rapid Rewards points for award travel, expect an average value of 1.4 cents per Southwest point based on Insider's points and miles valuations.

With Rapid Rewards, there are no blackout dates and no seat restrictions; as long as there's a seat available for purchase, you can book that seat with your points. 

Using Southwest points to book award flights online is straightforward. Once you log into your Rapid Rewards account, just search for flights as if you were looking for a paid ticket. You can toggle between the cash price and the points cost to easily compare your options.

If you're not flying Southwest right now, there's no harm in holding on to your points until you're ready, because they'll never expire. However, Southwest credit card holders do have other options for redeeming points through the More Rewards program, including merchandise, gift cards, car rentals, hotels, cruises, and experiences. The value you'll get per point varies, but it's usually a poor value compared to redeeming for Southwest flights.

Southwest Rapid Rewards® Priority Credit Card - Product Name Only Benefits and Features

Earn Southwest Companion Pass points

The Southwest Companion Pass is one of the best deals in the travel world, especially if you fly around the US, Mexico, the Caribbean and Central America. It allows you to bring a companion on any paid or award flights for just the cost of taxes and fees (typically $5.60 for domestic flights).

You can use your Companion Pass for an unlimited number of flights while it's valid. Even if you take 100 flights a year, your companion can join you. It's effectively an unlimited buy-one-get-one certificate for the duration of the pass.

The points from the welcome bonus and spending on this card count toward the 135,000 Companion Pass qualifying points you'll need to accumulate in a calendar year to earn the Southwest Companion Pass. Plus, Southwest credit card holders receive a 10,000-point "boost" toward this requirement, effectively lowering it to 125,000 points in a calendar year.

$75 annual Southwest Airlines travel credit

The Southwest Rapid Rewards® Priority Credit Card has a $75 annual travel credit, which is valid for any Southwest purchase except upgraded boarding and in-flight purchases. Just buy a Southwest ticket, pay with the Priority card, and get a $75 credit back on your credit card statement automatically with no hoops to jump through.

If you'll spend at least $75 on Southwest flights anyway, this credit is an easy way to offset the Southwest Rapid Rewards® Priority Credit Card - Annual Fee annual fee, effectively cutting it in half

Anniversary points bonus

Each year when you renew your card, you'll receive 7,500 points, which are worth around $105 in Southwest airfare. That's enough to offset much of the Southwest Rapid Rewards® Priority Credit Card - Annual Fee annual fee.

Upgraded boardings

This card will reimburse you for the purchase of four upgraded boardings with Southwest every year. This is different from Southwest Early Bird Check-In, which you purchase at booking or add afterward. Upgraded boarding is sold at the gate when there is extra space available in the A1-A15 boarding group.

Since Southwest seating is famously first-come-first-served, upgraded boarding can be a great way to avoid a middle seat. This normally costs $30 to $80 per flight, but with the Southwest Rapid Rewards® Priority Credit Card you won't pay anything for the first four Upgraded Boardings each year.

Inflight purchase discount

The card also offers a 25% rebate on inflight purchases — including premium drinks, Wi-Fi, movies, and messaging — when you pay with your card.

You don't get a free checked bag with this card, but you don't need one, because Southwest is the rare airline that offers two checked bags for free.

Fast-track to Southwest A-List elite status

If you're aiming for Southwest's A-List or A-List Preferred elite status, this card can also help you move up to the next level.

Spending on a Southwest credit card is the only way to earn Tier Qualifying Points (TQPs) other than flying on a paid Southwest ticket. For every $10,000 in eligible net purchases on your Southwest credit card, you'll earn 1,500 TQPs with no maximum. (And starting Jan. 1, 2024, you'll earn 1,500 TQPs per $5,000 of eligible spend.)

Car rental insurance

When you use your card to pay the full cost of your car rental and decline the rental company's collision damage waiver, you'll get coverage for damage due to collision or theft on most rental cars in the US and abroad.  This coverage is secondary to your own personal policy in the US, but primary car rental insurance overseas (or if you don't have your own insurance).

Purchase protection and extended warranty

Eligible purchases made with your card can be covered against damage or theft for 120 days with the card's purchase protection, up to $500 per claim and up to $50,000 per account. And if it has an eligible manufacturer's warranty of three years or less, paying with this card will grant you an additional year of warranty coverage.

Lost luggage reimbursement and baggage delay insurance

When traveling, your luggage is also covered: If you use the card to pay for your flights and your bags are delayed over six hours, you'll be reimbursed for necessities (up to $100 a day for three days).

And if your bags are lost or damaged, you're covered for up to $3,000 per passenger.

Other travel protections

If you're approved for the Visa Signature version of the Southwest Rapid Rewards® Priority Credit Card, you'll get access to travel and emergency assistance services, which can help arrange things like medical and legal referrals when you're away from home. Just be aware you're responsible for the cost of any services arranged.

All cardholders are eligible for travel accident insurance, which covers accidental death or dismemberment when you use your card to pay for your air, bus, train, or cruise transportation. Visa Signature cardholders get up to $500,000 in coverage, and Visa Platinum members get up to $250,000.

You'll also get access to a roadside dispatch hotline, which can arrange services like towing and jumpstarts when you're on the road. Again, you'll be responsible for the actual cost of the service, which gets billed to your card. 

Free DoorDash DashPass subscription

Through December 31, 2024, you can activate a complimentary DoorDash DashPass subscription for 12 months which gets you no delivery fees and reduced service fees when you order from DoorDash and Caviar delivery services. 

Gopuff credits

Through December 31, 2023, cardholders are eligible for $10 per month in Gopuff credits when they add the Southwest Rapid Rewards® Priority Credit Card as their default payment method in the Gopuff app. Gopuff is a service that offers fast delivery of necessities like groceries, snacks, drinks, personal supplies, and more.

The credit automatically posts to your statement after you make a qualifying Gopuff purchase. Be aware there is minimum order amount of $10 with a $3.95 delivery fee per order. 

Southwest Priority Card Annual Fee and Other Costs

The Southwest Rapid Rewards® Priority Credit Card has a Southwest Rapid Rewards® Priority Credit Card - Annual Fee annual fee, and no foreign transaction fees, so you don't have to worry about extra charges when you travel internationally. If you carry a balance, keep in mind the card charges a Southwest Rapid Rewards® Plus Credit Card - Regular APR APR.

There are additional charges to be aware of for certain situations, including cash advances, balance transfers, late payments, and returned payments.

How the Southwest Priority Credit Card Compares

Chase Southwest Priority Credit Card vs other Southwest personal cards

 

Southwest Rapid Rewards® Priority Credit Card

Southwest Rapid Rewards® Premier Credit Card

Southwest Rapid Rewards® Plus Credit Card

 

Annual fee

Southwest Rapid Rewards® Priority Credit Card - Annual Fee

Southwest Rapid Rewards® Premier Credit Card - Annual Fee

Southwest Rapid Rewards® Plus Credit Card - Annual Fee

Rewards rate

3x points on Southwest purchases

2x points on Rapid Rewards hotel and car rental partner purchases

2x points on local transit and commuting, including rideshare

2x points on internet, cable, phone services, and select streaming

1x point per dollar on everything else

3x points on Southwest purchases

2x points on Rapid Rewards hotel and car rental partner purchases

2x points on local transit and commuting, including rideshare

2x points on internet, cable, phone services, and select streaming

1x point per dollar on everything else

2x points on Southwest purchases

2x points on Rapid Rewards hotel and car rental partner purchases

2x points on local transit and commuting, including rideshare

2x points on internet, cable, phone services, and select streaming

1x point per dollar on everything else

Welcome bonus

Southwest Rapid Rewards® Priority Credit Card - Intro Bonus

Southwest Rapid Rewards® Premier Credit Card - Intro Bonus

Southwest Rapid Rewards® Plus Credit Card - Intro Bonus

Southwest benefits

7,500 points on your card anniversary

Earn tier-qualifying points toward A-List elite status

$75 annual Southwest travel credit

4 upgraded boardings per year when available

25% back on in-flight drinks and Wi-Fi

Boost of 10,000 Companion Pass qualifying points each calendar year 

6,000 points on your card anniversary

Earn tier-qualifying points toward A-List elite status

Two EarlyBird Check-Ins per year

25% back on inflight drinks and Wi-Fi

Boost of 10,000 Companion Pass qualifying points each calendar year 

3,000 points on your card anniversary

Two EarlyBird Check-Ins per year

25% back on inflight drinks and Wi-Fi

Boost of 10,000 Companion Pass qualifying points each calendar year

Review

 

Southwest Rapid Rewards Premier credit card review

Southwest Rapid Rewards Plus credit card review

Southwest Rapid Rewards Priority vs other airline credit cards

 

Southwest Rapid Rewards® Priority Credit Card

Citi® / AAdvantage® Platinum Select® World Elite™ Mastercard®

United℠ Explorer Card

Annual fee

Southwest Rapid Rewards® Priority Credit Card - Annual Fee

Citi® / AAdvantage® Platinum Select® World Elite Mastercard® - Annual Fee

United℠ Explorer Card - Annual Fee

Rewards rate

3x points on Southwest purchases

2x points on Rapid Rewards hotel and car rental partner purchases

2x points on local transit and commuting, including rideshare

2x points on internet, cable, phone services, and select streaming

1x point per dollar on everything else

2x miles on eligible American Airlines purchases

2x miles at eligible restaurants and gas stations 

1 mile per dollar on all other eligible purchases

2x miles on eligible United purchases

2x miles on dining/delivery service purchases, and hotel stays booked directly with the hotel

1 mile per dollar on everything else

Welcome bonus

Southwest Rapid Rewards® Priority Credit Card - Intro Bonus

Citi® / AAdvantage® Platinum Select® World Elite Mastercard® - Intro Bonus

United℠ Explorer Card - Intro Bonus

Airline benefits

7,500 points on your card anniversary

Earn tier-qualifying points toward A-List elite status

$75 annual Southwest travel credit

4 upgraded boardings per year when available

25% back on inflight drinks and Wi-Fi

Boost of 10,000 Companion Pass qualifying points each calendar year 

Free first checked bag on domestic AA itineraries 

Preferred boarding on American Airlines

$125 American Airlines flight discount certificate each card anniversary year in which you spend $20,000 or more

25% back on American Airlines inflight purchases

 

Free first checked bag on United flights

Priority boarding on United Airlines

25% back on United inflight purchases

2 one-time United Club airport lounge passes each year

 

Re view

 

Citi AAdvantage Platinum Select card review

United Explorer card review

Southwest Rapid Rewards Priority Credit Card Frequently Asked Questions

Is the Southwest Rapid Rewards Priority credit card worth it?

The Southwest Rapid Rewards® Priority Credit Card is definitely worth it if you're a frequent Southwest flyer. Along with the card's welcome bonus, you can get more than the annual fee in value from perks like the $75 annual Southwest credit, anniversary bonus, and four upgraded boardings a year.

However, if you're not able to use all of the benefits, you could save money by opening the Southwest Rapid Rewards® Plus Credit Card or Southwest Rapid Rewards® Premier Credit Card instead. They offer the same welcome bonus for a lower annual fee, but you'll receive fewer perks.

What credit score do you need for the Chase Southwest Priority card?

You'll need a good to excellent credit score (a FICO score of at least 670) to have a shot at being approved for the Southwest Rapid Rewards® Priority Credit Card. Your credit score isn't the only factor Chase will consider when it reviews your application.

Who is eligible for the Southwest Rapid Rewards Priority card?

To be eligible to apply for the Southwest Rapid Rewards® Priority Credit Card, you can't currently have any Southwest personal card or have received a bonus from one in the past 24 months. This card is also subject to the Chase 5/24 rule, so if you've opened five or more cards from any bank (except some business credit cards) in the past 24 months, you won't be approved.

What is the Southwest Companion Pass?

The Southwest Companion Pass is a benefit that allows you to bring a designated friend or family member with you on Southwest flights for just the cost of taxes and fees (starting at $5.60 one-way). You can use the pass an unlimited number of times while it's valid.

After you've designated your companion, you can add them to your reservation after you've made the booking using the "Add Companion" button in your Southwest account. Alternatively, you can call Southwest and add your companion to a booking that way.

Can you use the Companion Pass when booking with points?

Yes, the Companion Pass is valid on paid and award flights, so if you booked your own flight with points, you can still add a companion for just the cost of taxes and fees.

Can you change your designated Southwest companion?

Yes, you can change your companion up to three times a year.

Methodology: How we reviewed the Chase Southwest Priority Credit Card

The Southwest Rapid Rewards® Priority Credit Card has a higher annual fee than any other Southwest personal credit card — and the majority of other airline credit cards, as well. Because of this, it was examined more critically than similar cards. However, because of the card's valuable and relatively easy-to-use ongoing benefits, we rate it higher than any other Southwest personal credit card.

Read more about how we rate credit cards at Insider.

Read the original article on Business Insider

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